7 Marketing Mistakes That Can Come Back to Haunt You

Re-post from SBA Guest Blogger Rieva Lesonsky Originally published: October 6, 2017 It may be the season for ghosts and goblins, but ghastly creatures aren’t the only things that can haunt a small business owner. Making any one of the 7 common marketing mistakes below can have frightening consequences for your small business. Find out what you have to fear from these marketing mishaps and how to avoid them. Mistake 1. Not setting goals for your marketing efforts Whatever type of marketing you’re...

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7 Things Women Business Owners Should Embrace

The third full-week in October is National Business Women's Week. As an advisor to small business owners, many of whom are women, and as a woman business owner myself, I try to note issues that I observe resonating with women in this circle.  Based on these observations, here is some advice with which I think that experienced business owners would largely agree. 7 Things that Women Business Owners Should Embrace Making Money  While it feels good to be able to give...

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National Veterans Small Business Week & Resources for Veteran-Owned Businesses

National Veterans Small Business Week for 2017 is October 30th - November 3rd. This week honors the service of U.S. veteran business owners -- and business owners who are the spouses of veterans - and recognizes the contributions that their businesses make to our economy.  To help celebrate, empower and connect veterans/spouse business owners, SBA, SCORE, Kansas SBDC and the Veterans Business Resource center have two events coming up in the Ft. Riley ( Junction City - Manhattan) area. • October...

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The Paramour Coffee Story: Excellence in the Making

Paramour Coffee, a specialty coffee company based in Wamego, has two café shops and also sells artisan coffees wholesale. Considered the grandfather of speciality coffee, in the 1960’s and 70’s Alfred Peet was at the center of the coffee revolution in the U.S. In the late 1970’s Peet sold the company to Sal Bonavita. It is in the Peet’s tradition that Jim Hovind trained and he considers his coffees to be a tribute to Alfred and Sal. In the early...

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Developing a Small Business Continuity Plan

Business continuity planning is the process of developing proactive strategies for averting, weathering, and recovering from a disaster or crisis and, in the process, protecting a business's employees, operations, and key assets. Continuity planning helps a company anticipate potential threats, identify measures that can be taken to avoid or minimize those threats, and, when such measures are not possible, delineate steps for getting through and recovering from dire situations. A well thought out continuity plan should improve the likelihood of...

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Hot Stuff!

During Oztoberfest in Wamego over the weekend, Toto's Tacoz! launched its new line of hot sauces: Witches Manic Meltdown (a green jalapeño hot sauce) and Toto-ly OZsome (a red habanero hot sauce). It was a great time for this local restaurant, part of the Oz-cluster of Wamego businesses, to introduce its new sauces! While Colleen "manned" the hot sauce stand and greeted folks with her winning smile, Craig served up their famous tacos for the hungry crowd of Toto's fans. The condiments...

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Working With Banks: 8 Tips for Small Businesses

The WU KSBDC recently hosted a mini-conference on Access to Capital for Small Businesses. The event started with a panel of bankers discussing what small businesses need to know about working with banks. An issue of importance to many small business owners is the need for capital. The capital could be for purposes such as starting a new business, managing seasonal cash flow, remodeling, relocating, expansion or entering new markets, market research or marketing costs, bringing on more employees, modernization,...

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How to Dominate in a Pitch Competition

We are living in an age where hundreds of thousands of startups are created every year. With that being said, when it comes to pitching a business idea, it’s crucial that entrepreneurs do their research and understand what’s expected of them. According to Ilya Pozin of Forbes Magazine, in a pitch competition “competitors receive a few key benefits including exposure, validation, and of course funding. Winners are often rewarded with vital capital.” If an entrepreneur wants to succeed and dominate...

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